Current Events

Spinneys Dubai 92 Cycle Challenge - 15 December 2017

This annual event was launched by Promoseven Sports Marketing and every aspect from sponsorship to logistics, ticketing, timing and liaising with authorities is part of the job.  2017 will be the eight year for the the Spinneys Dubai 92 Cycle seeing the realization and growth of cycling by the Dubai Authorities as a dynamic sport for all, and a sport to help promote health and fitness.



The Spinney’s Dubai 92 cycle challenge

The 2016 Cycle Challenge was flagged off at 6.30am on the 16th December with over 2,000 participants.

The participants were broken up into different groups; according to their times and each group was spaced two minutes apart.

The Route: Full road closures were achieved this year with the help of the Dubai Sports Council, the RTA, and the police.

The route started and finished at the Dubai Autodrome due to its location, space, and facilities and run for 92 km. 

The Spinney’s Dubai 92 Cycle Challenge was held under the auspices of the Dubai Sports Council and full thanks have to go to them who extended all support for the challenge. 

For more information click HERE

About Us

Based in Dubai, Promoseven Sports Marketing FZE is a privately owned company specializing in sports marketing. We have extensive experience in organizing, promoting and marketing international, regional and national sporting events throughout the Middle East and Asia.


Promoseven Sports Marketing
Office 454, 4th Floor – Wing B
Emarat Atrium Building
Sheikh Zayed Road
PO Box 11423, Dubai, UAE
Tel: +971 4 321 0008
Fax: +971 4 321 1688